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Video: How Was The Dior Fashion Illustration Master Class
The art of fashion illustration is one of the most important chapters in the history of fashion. This phenomenon itself originated at the end of the 19th century (and this is despite the previous invention of photography), and, figuratively speaking, it can be called a harbinger of modern street style: illustrations depicted wealthy ladies in fashionable outfits. In the 1920s, fashion magazines (including, of course, Harper's Bazaar) began to invite famous artists to collaborate, and with the suggestion of such masters as Leon Bakst and Erte, fashion illustration reached a fundamentally new level - from now on magazine covers were a work of art, no less. The next 40 years have given the world more than a dozen illustrators whose names have gone down in history: Alfredo Bure, Rene Gruau, Christian Berard, Sigrid Hunt, etc. However, the 1960s, with their obsession with youth and the accelerated pace of life,as you know, they turned the entire industry upside down, including the attitude towards illustration. Magazines began to increasingly attract photographers rather than artists to work, so a new direction gradually emerged - fashion photography, which replaced its predecessor.
Today, interest in fashion illustration is reviving (for example, in honor of the 20th anniversary of Harper's Bazaar in Russia, famous designers have created a series of illustrated covers), and there is a logical explanation for this. The modern society, tired of excessive amounts of information and instability, increasingly appreciates things created using traditional techniques and manual labor. The concept of slow life permeates all areas. There is a worthy place for fashion illustration in this value system: today any show or photography becomes public in a matter of seconds, and illustration, which requires a more painstaking approach and time, is the antithesis of fast food consumption in the fashion industry.
Alena Lavdovskaya, perhaps the best Moscow fashion illustrator, shares this opinion, and returns this trend to its legal status. The artist is sure: fashion magazines should pay more attention to illustrative materials, because it is not only very beautiful, but also sets a certain status (it is much more difficult to find a good fashion illustrator today than a photographer). Together with the House of Dior (whose founder, by the way, was an excellent draftsman himself) Alena Lavdovskaya organized a master class Drawing Christian Dior, where everyone could learn the secrets of fashion illustration first-hand. Especially for the project, photographer Dasha Yastrebova and creative director of TSUM Daniil Berg created photographs that served as references for illustrations. Alena shared the results of her work with Bazaar.ru - it is simply impossible not to show such beauty.
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