Charlotte Casiraghi Is The New Chanel Ambassador
Charlotte Casiraghi Is The New Chanel Ambassador

Video: Charlotte Casiraghi Is The New Chanel Ambassador

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Video: Charlotte Casiraghi, CHANEL ambassador and spokesperson — CHANEL 2023, January
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Charlotte Casiraghi is the new ambassador and official representative of Chanel. She will also be the face of a new spring / summer 2021 campaign, shot by photographer duo Inez van Lamsweerde and Vinoud Matadin. In fact, Charlotte and the French House have long had a long friendship. According to her, he is present in her life literally from the very birth: Karl Lagerfeld photographed her mother in Chanel outfits when she was pregnant. Charlotte also married in one of Lagerfeld's latest couture dresses for the House. Back in 2021, the girl first appeared in The Little Black Jacket: Chanel's Classic Revisited by Karl Lagerfeld and Carine Roitfeld, dedicated to the history of the famous black tweed jacket. So the choice is more than justified, because Charlotte is by no means an accidental person for Chanel.

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Charlotte's mission as ambassador for the House will not be limited to just shooting in advertising - together with the creative director of the House, Virginie Viard, she will present a new project called Les Rendez - vous littéraires rue Cambon (Literary meetings on rue Cambon). It will be dedicated to the main, after fashion, love of Gabrielle Chanel and Karl Lagerfeld - literature. As you know, both legendary designers loved to read and had entire home libraries - and this fact could not go unnoticed by Charlotte, who herself is incredibly passionate about literature and poetry. Throughout 2021, a series of thematic meetings will take place, where famous writers and actresses, surrounded by friends of the House, will read, discuss and exchange their views on their own works and the works of their favorite writers and poets. You can join them online at the chanel website.com and on social media. The first such meeting will take place on January 26, 2021 in the salon at 31 Rue Cambon. And the first advertising campaign for the collection with Charlotte Casiraghi as the Chanel ambassador will be released on January 1. In the meantime, you can watch her interview, where she talks about her attitude to the House of Chanel and what Virginie Viard loves for.

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