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Poster And Not Only: What Feminists Criticized The Cannes Film Festival
Poster And Not Only: What Feminists Criticized The Cannes Film Festival

Video: Poster And Not Only: What Feminists Criticized The Cannes Film Festival

Video: Poster And Not Only: What Feminists Criticized The Cannes Film Festival
Video: Top 5 Things to Do at the Cannes Film Festival 2024, March
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David Bailey. Jerry Hall and Helmut Newton. Cannes, 1983
David Bailey. Jerry Hall and Helmut Newton. Cannes, 1983

This year, the Cannes Film Festival ran into a scandal before it even started. The review team presented a 2017 poster with a textbook photograph of Claudia Cardinale - it turned out that the actress had her waist and ankles reduced, which was immediately dubbed the "dictatorship of thinness" in social networks. Bazaar.ru talks about this and other cases when the festival was accused of anti-feminism.

2017 poster

Let's start with the essentials. This year the Cannes Festival will be held for the 70th time - the anniversary poster was supposed to honor the merits of the famous Italian actress, favorite of Federico Fellini - Claudia Cardinale. The photograph, used by designers Hervé Cigioni and Gilles Frapier, was taken back in 1958 - the young Cardinale goes into a light dance. Comparing the source with the resulting poster, the inhabitants of the Web noticed that the waist and ankles of the actress had sharply decreased in size. "If even Claudia is not good enough, then who is?" - the public is outraged. Naturally, the scandal was not ignored by the fighters for women's rights. Member of the French feminist community Osez le feminisme! Claire Serre-Combe said: "The fact that Cardinale, already beautiful in the picture, had to lose a couple of kilos on the poster is a real scandal." The actress answered this,that she is a feminist herself, but does not see anything wrong with retouching: “The photo was edited to emphasize the effect of lightness and turn me into a character from dreams. In this case, there is no need to worry about the unrealistic picture. " Cannes will not remake the poster, but the lesson will surely be taken into account.

Lack of female directors

The ill-fated poster is not the first time the Cannes Film Festival has violated the rights of women. At least, according to the version of the defenders of these rights. In 2012, the festival was accused of not having enough female directors on the list of nominees - there were none at all. The accusation sounded solid - the French feminist organization La Barbe published a whole material in the national newspaper Le Monde, signed by directors Virginie Depant, Colin Cerro and others. To which the director of the festival, Thierry Fremault, replied that in Cannes "they will never choose a film that does not deserve it, just because it was directed by a woman." And he advised to make claims not to the festival, but to the film industry in general: “It is true that women do not occupy a very significant place in the cinema. Cannes is only part of a long chain, not a source of problems. If where women are welcomed,then here. " By the way, already in 2013, there were as many as ten nominees in the main competition and the program "Special Look".

It's all about heels

In 2015, a new "female" scandal erupted. This time it is not so narrow-profile and systemic. It was like this: several visitors were not allowed to the festival due to the fact that they walked onto the notorious carpet runner in flat shoes. Not by dress code. They didn’t even want to let the wife of the director Asif Kapadia, who that year presented his sensational documentary about Amy Winehouse in Cannes. Many stars, including Emily Blunt, have joined in the criticism of heel-based harassment. “To be honest, everyone should wear flat shoes, not heels. What happened is very sad, especially against the background of the current new wave of equality,”said the actress. Fremo again had to apologize to the outraged public: “There is a rumor that the festival obliges women to wear heels. It is not true". According to the director,the scandal erupted because of the unsuccessful decision of the festival's security, and not because of its unwritten rules. Surely Fremo was very offended - it was in 2015 that the festival launched the Women in Motion program, aimed at supporting women directors. Last year the award went to Susan Sarandon and Gina Davis.

In Europe, only one in five films are directed by women. 44% of European film school graduates are women. At the same time, only 24% of workers in the film industry are women. 86% of European film funding comes from films directed by male directors. *

* Based on 2016 European Women's Audiovisual Network research.

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